Manras Technologies

  With the launch of Salesforce Marketing Cloud Growth and Advanced editions, new features have been introduced to enhance Salesforce Marketing Cloud account engagement. Salesforce is focusing on improving its Marketing Automation tools, and the latest addition is the Salesforce Marketing Cloud Email Builder. This user-friendly tool, along with updates to Salesforce Marketing Cloud email templates and  Salesforce Marketing Cloud  email design, simplifies email creation and helps marketers create more effective campaigns. Let’s explore how these new features can improve your email marketing efforts. What is Salesforce Marketing Cloud Growth Email Builder? Salesforce Marketing Cloud Growth Email Builder is a tool designed for creating email content within the Marketing Cloud platform. It shares the same user interface as the Lightning Email Builder, but it introduces notable differences in styling options, responsiveness features, and publishing workflows. Unlike the broade...

In today’s digital age, data has transformed from a mere byproduct to a vital asset, driving key business decisions. The power of data lies in its ability to unlock deep insights, offering businesses unprecedented opportunities to revolutionize marketing, operations, and overall practices. Salesforce Data Cloud provides a streamlined solution for harnessing this potential, enabling effective data transformation and delivering actionable insights. In this article, we’ll dive into what Salesforce Data Cloud is, explore the benefits of data cloud insights, and understand how mastering analytics tools can drive your business forward. What is Salesforce Data Cloud? Salesforce Data Cloud is a comprehensive platform that enables businesses to manage and utilize their data efficiently. It supports Salesforce data transformation by gathering, organizing, and analyzing data from various sources in real time. This helps businesses make informed decisions, improve customer experiences, and enhance...

  Did you know that a significant portion of employee time is often spent on repetitive, low-impact tasks? Many workers believe that AI can help them shift focus to more strategic and valuable work. Companies frequently face the challenge of having more tasks than available resources, leaving important jobs unfinished. That’s where solutions like Salesforce Agentforce come in, helping to boost team capacity so employees can concentrate on higher-value outcomes. In this article, we’ll dive into what Salesforce Agentforce is, explore the benefits of using this Salesforce AI, and share tips for implementing this CRM automation. What is Salesforce Agentforce?  Salesforce Agentforce is an AI platform that uses intelligent agents to manage tasks like customer service, sales, and data management. These AI agents go beyond simple chatbots by understanding context, making decisions, and learning from each interaction. They work through Salesforce’s Data Cloud, accessing detailed custom...

  To be able to succeed in today’s tough competition, a strong customer relations management solution such as Salesforce is vital. However, maintenance is quite an important aspect that needs to be done to ensure that Salesforce is run efficiently and effectively and it needs skills, time, and consistent efforts. That is where Salesforce Managed Services comes in. Below you will find five compelling arguments for your business to adopt Salesforce Managed Services: Expertise and Specialized Knowledge Salesforce is a multifaceted application, which has numerous options and functions. Managed Services offers you a team of qualified Salesforce specialists with a high level of proficiency. They can do everything from change requests to integrations, guaranteeing that the Salesforce environment will be configured according to your business. Cost-Effective Solution Engaging an internal Salesforce staff has its own drawbacks; it is costly. Salesforce managed services are therefore a lot ch...

  Introduction In today’s rapidly evolving technological landscape, the importance of sustainability in IT cannot be overstated. With the growing environmental concerns, the IT sector faces increasing pressure to adopt sustainable practices. Artificial Intelligence (AI) emerges as a powerful tool with the potential to significantly impact sustainability efforts. This article aims to explore the crucial role AI plays in promoting sustainable IT practices, highlighting its applications in energy efficiency, resource management, predictive maintenance, green software development, and sustainable supply chain management. Understanding Sustainable IT Sustainable IT refers to the practice of designing, operating, and disposing of technology in ways that minimize environmental impact. This encompasses energy-efficient data centers, responsible e-waste management, and the use of renewable energy sources. The importance of sustainability in the IT sector is driven by the industry’s signific...

  In today’s fast-paced, data-driven business world, advanced analytics help companies worldwide make better choices, provide better customer service and work more efficiently. This is where the high-tech Salesforce community tool Einstein Analytics really shines. Einstein Analytics helps companies use their data to find new ways to grow, improve, and develop new products. AI and ML are used. This piece talks about the best features of Salesforce Einstein Analytics that every business should use to be successful.   1. Predictive Analytics: Anticipating Future Trends and Behaviours Salesforce Einstein Analytics’ most essential feature is predictive analytics, which predicts trends, customer behaviour, and company results. Using complex calculations and historical data, Einstein Analytics predicts market demand, client preferences, and corporate needs. Predictive analytics may help a store estimate seasonal sales, stock up, and personalize marketing. Businesses can maximize inco...